(MANILA, PHILIPPINES), 15 April 2025 – Canon Marketing (Philippines), Inc. initiated its 2025 Corporate Social Responsibility (CSR) programs with a coastal cleanup event at Baseco Beach in Tondo, Manila. This activity was conducted in partnership with the Department of Environment and Natural Resources (DENR) and the Asia Society for Social Improvement and Sustainable Transformation (ASSIST).



Approximately 50 employee volunteers from Canon united for an event focused on environmental protection and sustainable practices. They collected plastic waste and debris from the shoreline, aiding in the restoration of the coastal ecosystem and enhancing public awareness regarding ocean conservation and responsible waste management.


“This coastal cleanup reflects our collective responsibility to protect the environment and make a meaningful difference through purposeful action,” said Anuj Aggarwal, President and CEO of Canon Marketing (Philippines), Inc. “At Canon, we believe that building a better future begins with the steps we take today. This initiative marks just the beginning of our CSR journey for 2025. With the dedication of our employees and our valued partners at ASSIST, we aim to inspire more individuals and organizations to embrace environmental stewardship.”


Beyond cleanup efforts, the activity served as a platform for education and engagement. Representatives from DENR and ASSIST conducted on-site learning sessions, guiding volunteers on proper waste segregation, recycling practices, and the environmental challenges faced by coastal communities across the Philippines.

As Canon Philippines rolls out its CSR roadmap for 2025, the company reaffirms its commitment to sustainability, community empowerment, and creating a lasting impact beyond imaging.