Manila, Philippines  – To achieve its goal of future-proofing businesses, enterprises, and government agencies through digital transformation, Samsung Electronics Philippines has recently established several key partnerships to deliver connected experiences across the nation.

Samsung takes pride in its strong direct-to-consumer offerings but is also focused on strengthening its B2B segment. The company is exploring how its technology can drive growth and success across various verticals and industries. Through recent partnerships with companies in Metro Manila, Visayas, and Mindanao, Samsung aims to assist these businesses in enhancing their services and improving the lives of their customers.

All-around solutions for countless business needs 

Samsung offers connected business experiences through its B-IOT platform, which provides advanced, easy-to-control building management technology. The company enhances business security with its Knox Platform and creates immersive retail experiences using store displays, self-ordering kiosks, and the Visual Experience Transformation (VXT) Platform.


Samsung has partnered with South Galaxy Ventures Inc. to bring business and enterprise solutions to Mindanao. South Galaxy Ventures, based in Zamboanga, specializes in technology merchandising and focuses on consumer electronics and integrated IoT appliances. This partnership aims to make Samsung's technology accessible to companies and government agencies in the Zamboanga, Sulu, and Tawi-Tawi regions. These initiatives highlight Samsung's commitment to nation-building by supporting regional growth and sustainable development through innovative solutions tailored to the unique needs of each area.


South Galaxy Ventures, Inc. executives paid a visit to Samsung Electronics Philippines (SEPCO) leadership team to celebrate its partnership. (From left to right, back) SEPCO B2B Lead Bienvenido Crucio,, Head of Customer Service Rohit Jaswal, AC Business Director Darren Kim, Head of Mobile Experience Blue Avelino, Head of AV Business Chris Almazan, Head of AC B2B Dale Lovely, South Galaxy Chief Operating Officer Chino Atilano and Chief Financial Officer Kayer Alsree; (front) SEPCO President Min Su Chu and South Galaxy President Rajiv Mubin.   


Smarter and Connected Living with Samsung Technology


Samsung believes that SmartThings technology will play a crucial role in transforming the way Filipinos live and build their homes. It can also assist real estate developers in providing more valuable packages to their customers. To support this vision, Samsung has formed partnerships with Primehomes Real Estate Development Inc., a comprehensive property enterprise that focuses on prime locations while promoting green architecture and responsible design. Additionally, they have partnered with JIPROP Development Corporation, a Cebu-based real estate developer and subsidiary of Profood International Corp, as well as JPark Island Resort and J Centre Mall.

In Cebu, JIPROP Development Corporation welcomes Samsung Electronics Corporation (SEPCO) leaders to announce their new collaboration. From left to right: SEPCO B2B Lead Bienvenido Crucido, President Min Su Chu, JIPROP Development Corporation President and Chairman Justin Uy, and Chief Operating Officer Arthur Lo.

The leadership teams from Samsung and its partners attended the ceremonial contract signings to formalize these important agreements. This event also reinforces the brand's dedication to pushing the boundaries of innovation across various industries and providing customized solutions tailored to each sector.


Leaders from Primehomes Real Estate Development Inc and Samsung Electronics Philippines (SEPCO) make official their landmark partnership. From left to right: Primehomes Vice President for Corporate Management Group Mark Arthur Elbinias, Vice President for Operations Group Daniel Manalo Jr., President Lemuel Dionisio, SEPCO President Min Su Chu, B2B Lead Bienvenido Crucido, and Head of AC Business B2B Dale Lovely. 


Samsung Electronics Philippines President Min Su Chu highlights how these partnerships are part of the company's global goals of bringing meaningful technology to all. "At Samsung Philippines, our vision is to have a Samsung device in every Filipino home and workplace. We designed our technology to be meaningful to the lives of our users, to make it better and easier. And we know that these partnerships will help us strategically advance this mission." 



He adds, "We share common goals with Primehomes, JIPROP, and South Galaxy regarding serving our customers. They are the heart of everything we do, and we will continue to innovate our services and offerings so that they will always have their changing needs and behaviors in mind."